The World's Toughest Row

12. June 2023

"The World's Toughest Row" is the ultimate rowing competition across the Pacific ocean. 14 teams gather to test themselves against mother nature and to compete the 4,500 kilometers from California to Hawaii. BGPartner is proud to be a partner of the Swiss Kiwi Fondue Team.

As negotiation experts, we want to explore the parallels between tough negotiations and rowing at the limit. We will accompany the team during this challenge and discuss these parallels with them. Besides the impressive athletic and mental performance of the rowers, it is remarkable that the Kiwi Fondue Team will donate USD 60,000 to help rebuild coral reefs. The funds will go to the charity Coral Vita. Interested in making a donation as well? Click here.